What is Keyword Density?

Keyword Density is the term given to “the measure of how many times a keyword or a keyword phrase appears on a page,in comparison with other words that appear on the page”.

Keyword Density is an important part of search algorithm and pages with a certain keyword density index are rewarded with better rankings.

The whole concept of keyword density has undergone a sea-change because of issues concerning keyword stuffing which have resulted in search engines tightening the belts on too many occurances of phrases in a particular page.

Here are a few things you need to keep in mind with respect to Keyword Density:

  1. Make sure that you mention the keywords in the copy just enough so that its human readable and acceptable.
  2. Make sure that the keywords are not mentioned too many times in the copy.
  3. Ensure that there is a decent occurrence of keyphrases and keywords in the page, so its not necessary you avoid putting keywords in where necessary just to avoid search engine filters.
  4. Most importantly, write content for the users and not for the search engines.

November 22, 2008 | Filed Under Internet Marketing Jargons 

comments

2 Responses to “What is Keyword Density?”

  1. ERIK on September 10th, 2010


    CheapTabletsOnline.Com. Canadian Health&Care.No prescription online pharmacy.Best quality drugs.Special Internet Prices. Low price pills. Buy drugs online…

    Buy:Soma.Zithromax.Viagra Professional.Cialis Super Active+.Propecia.VPXL.Viagra Super Force.Tramadol.Viagra.Cialis Soft Tabs.Maxaman.Super Active ED Pack.Levitra.Viagra Super Active+.Cialis Professional.Viagra Soft Tabs.Cialis….

  2. THEODORE on November 11th, 2010


    NEW FASHION store. Original designers collection at low prices!!! 20 % TO 70 % OFF. END OF SEASON SALE!!!

    …

    BUY FASHION. TOP BRANDS: GUCCI, DOLCE&GABBANA, BURBERRY, DIESEL, ICEBERG, ROBERTO CAVALLI, EMPORIO ARMANI, VERSACE…

Leave a Reply




  • Press Releases

    This is an area on your website where you can add text. This will serve as an informative location on your website, where you can talk about your site.

  • Case Studies

    This is an area on your website where you can add text. This will serve as an informative location on your website, where you can talk about your site.

  • White Papers

    This is an area on your website where you can add text. This will serve as an informative location on your website, where you can talk about your site.